Visual + Intent was retained by National Bank of Arizona to assist in the reorganization of the marketing department and to streamline the the creative system to effectively maintain a consistent brand message across all regions and branches. V+I was involved with building an internal and external creative team and system, executing upon the strategic plan with the delivery of the creative and the ongoing management of the brand message.

NATIONAL BANK OF ARIZONA: With more than 75 offices in 55 communities and over 1,200 employees, National Bank of Arizona is part of the state's landscape and stands by its fundamental principle that any great business is built around people.

KEY VISUALS: NB|AZ acronym logo, 25 year state logo, collateral, ad template design